Microsoft quietly bumps Surface Pro 11 and Surface Laptop 7 price by $200 in wake of new cheaper models - Windows Central
Microsoft Pulls Plug on Expensive Surface Pro 11 and Surface Laptop 7 Entry-Level Configurations
In a move that may come as a surprise to some, Microsoft has quietly stopped selling its $999 entry-level configuration of the Surface Pro 11 and Surface Laptop 7. This decision is part of the company's broader strategy to shift its focus towards smaller and more affordable Surface PCs.
A Shift in Strategy
Microsoft's decision to discontinue the expensive entry-level configurations of the Surface Pro 11 and Surface Laptop 7 is a significant departure from the company's previous approach. In the past, Microsoft has focused on creating high-end devices that cater to demanding users who are willing to pay premium prices for top-of-the-line features.
However, with the launch of new Surface PCs, Microsoft seems to be taking a more inclusive approach. The company is now targeting a broader audience with its latest offerings, which promise to deliver similar performance and quality at a lower price point.
What's Behind the Decision?
While Microsoft hasn't explicitly stated the reasons behind its decision, there are a few factors that might have contributed to this move:
- Increased Competition: The tablet market has become increasingly competitive in recent years, with numerous players vying for market share. To stay ahead of the competition, Microsoft may have decided to focus on creating more affordable options.
- Changing Consumer Preferences: As consumers become more budget-conscious, they are looking for devices that offer great value for money. By introducing smaller and cheaper Surface PCs, Microsoft is trying to cater to this demand.
- Technological Advancements: Advances in technology have made it possible to pack more power into smaller form factors. This has enabled Microsoft to create thinner, lighter, and more affordable devices.
New Surface PC Lineup
The new Surface PC lineup includes several models that offer impressive features at affordable prices. Some of the key highlights include:
- Surface Go 3: A compact and lightweight device that offers up to 12 hours of battery life.
- Surface Laptop Go 2: A more portable and affordable version of the popular Surface Laptop series.
- Surface Pro X: A high-end tablet that boasts a powerful processor, long battery life, and a stunning display.
Implications for Users
For users who had been eyeing the $999 entry-level configurations of the Surface Pro 11 and Surface Laptop 7, Microsoft's decision may come as a disappointment. However, the introduction of new Surface PCs offers an exciting opportunity to explore more affordable options that still deliver great performance.
Conclusion
Microsoft's decision to discontinue the expensive entry-level configurations of the Surface Pro 11 and Surface Laptop 7 is part of its broader strategy to create more inclusive devices that cater to a broader audience. With the launch of new Surface PCs, Microsoft is offering impressive features at affordable prices, making it easier for users to access high-quality devices without breaking the bank.
Key Takeaways
- Microsoft has stopped selling its $999 entry-level configuration of the Surface Pro 11 and Surface Laptop 7.
- The company is shifting its focus towards smaller and more affordable Surface PCs.
- The new Surface PC lineup includes several models that offer impressive features at affordable prices.