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Nvidia suppliers halt H200 output after China blocks chip shipments - Financial Times

Lau Chi Fung

18 Jan 2026 — 2 min read

FT Newspaper Subscription Prices Reduced

In a move aimed at attracting new customers and retaining existing ones, the Financial Times (FT) has announced significant reductions in its subscription prices. As of [insert date], subscribers can now enjoy a more affordable rate for their first year of service.

New Pricing Structure

Prior to this update, a one-year subscription to the FT newspaper was priced at $409. However, with the new pricing structure, subscribers can now enjoy a reduced annual price of $149. This represents a substantial saving of [insert percentage or amount] compared to the previous rate.

Benefits of the New Pricing Structure

The reduction in price is expected to make the FT's premium content more accessible to a wider range of readers. With the new pricing structure, subscribers will be able to enjoy:

Access to all FT newspaper content: Subscribers will have access to the entire range of FT newspapers, including the Financial Times Weekend and FT Digital Edition.
Convenience on any device: The FT digital edition provides seamless reading experiences across a variety of devices, ensuring that subscribers can stay up-to-date with the latest news and analysis anywhere, anytime.

Eligibility for the Reduced Price

To be eligible for the reduced price, subscribers must meet certain criteria. These include:

First-year subscription only: The reduced price is only available for first-year subscriptions. Existing subscribers will need to continue their existing subscription at the current rate.
Annual payment plan: Subscribers must pay annually in advance to qualify for the reduced price.

Availability of the Reduced Price

The reduced price is now available on the FT website, with deliveries scheduled for Monday to Saturday, including weekends and digital editions. Subscribers can opt for a paper delivery or choose to access their content digitally.

Conclusion

The Financial Times' decision to reduce its subscription prices represents a significant shift in its pricing strategy. By making its premium content more affordable, the FT aims to attract new readers and retain existing ones. With the reduced price, subscribers can now enjoy access to all FT newspaper content on any device, making it an attractive option for those seeking in-depth financial news and analysis.

Key Dates

[Insert date]: The Financial Times announces significant reductions in its subscription prices.
Present: Subscribers can now take advantage of the reduced price and enjoy access to all FT newspaper content on any device.

Technical Details

Price reduction: $409 (previous rate) -> $149 (new rate)
Savings: [Insert percentage or amount]
Delivery schedule: Monday to Saturday, including weekends and digital editions
Payment plan: Annual payment plan required for reduced price eligibility

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